UP THERE • STELLA ARTOIS
What started as a standard painted billboard for Stella Artois, turned into a 21-day stop-frame animation of the 9-step Pouring Ritual, and then into a 12 minute short film on the dying art of hand-painted advertisements. The short documentary UP THERE was sponsored by Stella Artois and shown around the country in multiple short film festivals.
ROLE: Art Director • AGENCY: Mother • 2010
(Full 12 minute documentary at below)
21 Day time-lapse
When the film was finished, we painted a poster for it on the same wall we filmed at.
Full film